Traditional media Vs Virtual reality

Before new media came old media. Or did it? Print. TV. Radio. Are they really so-called ‘old media’? As someone who grew up with the expansion of new media, I […]
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Why Essentially Group are #NeverMoreSure about 360° VR

Laduma teamed up with Sure and professional footballer Ross Barkley to capture the Premier League star in 360° action while perfecting his free-kicks at Everton’s training ground. The bespoke 360° […]
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Sure partner with VR specialists Laduma to give unique view of Ross Barkley’s free-kick technique

The UK’s leading menswear deodorant has teamed up with Laduma, the Virtual Reality content company, to create a unique piece of content giving incredible 360° views of Ross Barkley taking […]
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