Why Augmented Reality being featured on The Apprentice is an important sign.

Most episodes of The Appreciate follow a standard template. Lord Alan barks out a task. The candidates generally fail miserably. We laugh at them. Except last week, there was another […]
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Where does Virtual Reality really fit into education?

Gaming and Virtual Reality are remarkably comfortable bedfellows. The immersive nature of VR means gamers can remain in complete control of what they’re doing, seeing and hearing. It’s big flashes […]
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Can VR and AR take football by storm?

This weekend it all kicks off. The Premier League season. Match of the Day. Goal of the Month. One night in Kiev? All is forgotten. Almost. As we saw at […]
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Hockey, Pioneers and Friyay: A week in the life of Laduma.

It’s been a quite remarkable seven days for everyone here at Laduma. World Cup. England Hockey. Pioneer Day. CaVRn. We’ve had it all. So let’s take a look back at […]
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Was the BBC’s World Cup VR App a success?

The 2018 FIFA World Cup in Russia was a watershed tournament for so many reasons. England. Penalties. Sweden. Croatia. Oh, and did someone mention VAR? Imagine if THAT had been […]
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Five ways to experience the World Cup in VR

Laduma’s VP of Strategy Alex Kunawicz gives his rundown on what he believes to be the best five ways to experience the World Cup in VR. As my colleague Ben […]
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WORLD CUP: VIRTUAL REALITY MAKES DEBUT IN RUSSIA BUT QATAR 2022 WILL HOLD THE KEY

This time four years ago, I was one of the 22m people in sprawling Sao Paulo for the World Cup. The streets were, as always, filled with traffic. But they […]
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Filming the big game in South Africa with Laduma

During my time working for the likes of BBC Sport and Liverpool FC I’ve been fortunate to work on a lot of live football matches. These are enormous feats of […]
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