Ronald McDonald House Charities

Spirit of Children Gala

Challenge

Support the vital fundraising work of Ronald McDonald House Charities at the Spirit of Children Gala by creating a stunning showcase of Morocco and the impact that RMHC has on families.

Solution

Laduma’s groundbreaking 360° VR dome, CaVRn, was used to create an immersive ‘Taste of Morocco’ experience that would take guests on a journey across Morocco. CaVRn’s unique short-throw projection capabilities ensured an incredible all-round perspective of Morocco. Laduma also donated an auction prize of two VIP tickets to a Liverpool F.C. soccer game at Anfield in the UK, including all flights and accommodation.

Results

With over 1,000 guests attending the fundraising gala, Laduma was a key component in creating a Moroccan theme for the evening. Guests interacted with CaVRn and saw how true 360° VR can deliver game-changing results. The auction of VIP tickets was a highlight of the evening and bidding went down to the final wire!

Overall, the Spirit of Children gala raised $1 Million dollars for Ronald McDonald House Charities, which will go towards supporting the families of sick and injured children in the Intermountain Area. CaVRn was a highlight of the event and hundreds of people experienced Laduma’s groundbreaking 360° capabilities.

Hey You

Let's Chat!

  • Do your team need to collaborate more?
  • Are you looking for the next generation in meeting technology?
  • Have you been looking for the perfect company to help you?
  • Do you just want someone to talk to?

Find Out More

We'd love to hear from you

Latest Posts

5 Ways Immersive Tech is changing the Education landscape

Table of Contents The power of VR field trips The gamifying of education The ability to retain information Innovative applications for Higher Education Transforming the Special Education landscape   The […]
Read more

How to stay productive whilst working from home

Working from home is becoming the norm for many around the globe. Whilst those working in the medical, retail and care sectors keep the planet turning, procrastination and productivity issues […]
Read more

5 ways immersive tech is changing the property industry

Table of Contents A more informed property search A more impressive investor showcase A more captivating property dream More effective maintenance & training More engaging marketing & brand awareness   […]
Read more

What Does The New Apple Patent Mean for AR?

Apple recently released a patent that reveals how an AR headset can be used to unlock multiple devices at the same time. The system involves wearing a head-mounted wearable device […]
Read more

5 ways Immersive Tech can help your retail business

Table of Contents Increased Brand Awareness More Effective Training More Sales Options Reduce Returns and Waste Future-Proofing Your Business   Increased Brand Awareness Augmented Reality (AR) is currently the fastest […]
Read more

Meet our New CEO: Martin Prendergast

We are pleased to announce the addition of our new CEO, Martin Prendergast. This new appointment comes after our former CEO, Benjamin Smith moved into a bigger role within the […]
Read more

Super Soldiers: Is Charlie Brooker’s dystopian vision so far off?

According to ArmyTimes.com, the U.S. Army have recently made plans to acquire 40,000 pairs of mixed reality goggles to deploy soldiers with for use in battle. Derived from Microsoft’s HoloLens […]
Read more

How Augmented Reality is Changing the Way We Shop

Table of Contents Augmented Reality and Shopping Examples of Businesses Using AR Shopping Five Augmented Reality Shopping Apps The Benefits of AR Shopping Introducing AR Shopping to Your Business   […]
Read more

Laduma’s Ben Smith Moves to Bigger Role Within Group

Benjamin Smith, the co-founder and chief executive of Laduma, is to step down as CEO after more than four years in charge of the award-winning immersive technology company. Smith will, […]
Read more

The hottest immersive tech trends (and why you should use them in your marketing)

Marketing can be a fierce world and with the landscape constantly shifting and evolving, keeping on top of the best marketing tools can be a full time job in and […]
Read more