DIT Film is GREAT

Oscars Reception with Jessie J

Challenge

Use immersive 360° Virtual Reality to show that Britain’s incredible talent in the film and entertainment industry can be found performing successfully in every corner of the world.

Solution

Our creative team drafted a series of fantastic and exciting ideas, but in the end we went to Hollywood at the height of the awards season and decided to create a VR narrative around a glitzy pre-Oscars event.

Results

Our production team were on the red carpet in Hollywood to ask the likes of pop star Jessie J, TV star Kat Deeley and Homeland and Supergirl star David Harewood about their pride in representing Great Britain on the global stage. The produced VR experience took audiences onto the stage with Jessie J as she performed at the event and featured a tour of LA’s famous sights, as we took fans down Rodeo Drive onto Santa Monica Beach and finally onto the red carpet with their favourite British stars and celebrities.

This VR experience was the centrepiece of Great Britain House at the 2017 SXSW festival in Austin, Texas. Our activation team was there to show the VR experience to a range of international business leaders and decision makers.

Hey You

Let's Chat!

Do you want to know how VR, AR or MR could help you?
Are you ready to dive into the world of Immersive Tech?
Have you been looking for a fun company to help you?
Do you just want someone to talk to?

Latest Posts

Laduma create interactive experience for Microsoft.

Immersive technology company Laduma has created an interactive experience for tech giant Microsoft. The experience is currently on display at the Microsoft Business Applications Summit in Atlanta, Georgia. The experience uses […]

Laduma announces The Reality Show Podcast

Immersive tech company Laduma is launching a brand new podcast – The Reality Show. The Reality Show Podcast is a series of conversations with leaders from the world of business, […]

Why you need immersive tech at your exhibiton.

At Laduma we are passionate about finding unique ways for organisations to engage with their audiences in new and deeper ways. An area in which we are particularly experienced is […]

You’ll Never Work Alone.

To be absolutely clear, I am still an AFC Wimbledon fan. They are the team – from South London – I have supported since I was a boy and who […]

Exploring Immersive Technology in the Healthcare Industry in 2019.

The main priority for any piece of immersive technology is to simplify and/or enhance our lives. We have seen countless examples of how both Virtual Reality and Augmented Reality have […]

Immersive tech company Laduma creates a VR experience for leading chromatography resin manufacturer Purolite Life Sciences.

The intricate manufacturing process behind one of the world’s leading resin producers has been transformed into a virtual reality experience. Laduma’s 360 tour of high-performance agarose resin manufacturer Purolite […]

Laduma one of ten UK companies chosen to attend Social Media Week with British Government

Laduma is proud to announce we are the only northern company among 10 UK businesses selected to be part of a British Government trade mission to New York for Social […]

Laduma’s Chris Haralambous confirmed as a speaker for BusinessCloud’s best of NW tech event

Laduma’s Director of Commercial Partnerships Chris Haralambous is a confirmed speak at BusinessCloud’s ‘Best of North West Tech’ event on Wednesday 10th April. BusinessCloud’s Best of North West Tech breakfast […]

Laduma President, Dan Rutstein, is interviewed on Business Leaders podcast.

Dan Rutstein, Laduma President was invited to be guest of the hugely popular Business Leaders podcast. The podcast hears from the world’s top CEOs, founders and entrepreneurs and delves into […]

Will wider field of view expand HoloLens 2’s horizons?

Microsoft announced the HoloLens 2 on Sunday in Barcelona at Mobile World Congress, an annual event for the mobile industry. But what does this $3,500 headset mean for the AR […]